Using informative images in print materials and digital communications can greatly enhance and improve health messages – making information more accessible and inviting across languages and literacy levels. It can be challenging for content and curriculum developers to conceptualize effective images and include them in a way that compliments and adds meaning and clarity to text. Hesperian Health Guides, publisher of Where There Is No Doctor, has over 40 years of experience incorporating line drawing-style images into our books and resources to make them more useful at the grassroots level for health education and training.
- Highlighted the value of incorporating images into health messaging and materials in order to improve outcomes and briefly outlined Hesperian’s experience as a health content developer focused on both text and images
- Provided a “walking tour” of Hesperian Images, an online database of over 12,000 health and development related images available for use in health materials creation
- Provided best practices from an editorial and standpoint for designing health materials that incorporate images as a central messaging component alongside text.