Mission / Vision
We believe that the poor are not helpless victims; they are resilient entrepreneurs and value conscious consumers. We empower the poor through our networks of ‘Avon-like’ micro-entrepreneurs who go door-to-door teaching families how to improve their health and wealth while selling a broad assortment of affordable, life-changing products.
Thanks to significant medical and technological breakthroughs we now have the solutions to save and change the lives of millions of people living in poverty. Products like anti-malaria treatments, clean-burning cook stoves, fortified foods, and solar lamps can dramatically improve the health and wealth of people who survive on just a few dollars a day. But these products do little good if they don’t reach the people who need them most. And as it stands today, roughly 270 million people in Africa still lack access to life’s most essential products. Now more than ever, we need an efficient, scalable, and sustainable system to deliver these life-saving and life-changing products to the world’s poor. This is the gap Living Goods aims to fill.